Episode #601
The One Essential Thing That Most Marketers Miss
March 24, 2018

In episode #601, Eric and Neil discuss the one thing that Marketers tend to overlook. Tune in to hear what you might be neglecting in your business plan.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic:The One Essential Thing That Most Marketers Miss
  • [00:50] You can’t build something great without a great team.
  • [01:22] Hiring and recruiting are the biggest marketing hacks out there, but people often don’t think about this.
  • [01:41] Algorithms always change and it makes it hard to stay popular or “on top”.
  • [02:20] It doesn’t matter what channel you’re marketing through, but rather your brand is most important.
  • [02:41] Focus on providing an amazing customer experience.
  • [02:48] Use Zappos as an example of great customer service,
  • [03:51] The CEO of Priceline realized that at the end of the day, it was all about his team and the people that make up the company.
  • [04:49] Who? Is a great book that will teach you about the psychology of team building.
  • [05:04] Primal Branding is another good resource.
  • [05:18] Instead of spending time and money on logo and image, spend the time with your customers.
  • [05:45] That’s it for today!
  • [05:47] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Big Tech Companies Are Laying People Off Right Now. Is This A Signal? #2143
July 01, 2022

In episode #2143, Neil and Eric unpack how big tech companies are laying people off right now and whether it’s a sign of things to come. Tuning in you’ll learn about the companies that are current...

Episode
How To Hire Content Creators (TikTok, Instagram, Twitter, etc.) #2142
June 30, 2022

In episode #2142, Neil and Eric talk about how to hire content creators (TikTok, Instagram, Twitter, etc.) Influencer prices have gone up by staggering amounts and you may not be able to afford the on...

Episode
Neil & Eric’s Weird Habits That Triple Productivity #2141
June 29, 2022

In episode #2141, Neil and Eric talk about their weird habits that triple productivity. Learn why Neil doesn’t go to bed without having read all his emails, even if he’s traveling, and why he does...