Episode #1480
The Quickest, Easiest Way to Boost Email Open Rates
August 21, 2020

In episode #1480, we discuss the easiest ways to boost your email open rates. One of the best tactics is asking a question that your audience wants to respond to and make it even easier by asking a simple yes or no question. Tune in the hear some strategies for getting your emails in their inbox!  


  • [00:25] Today’s topic: The Quickest, Easiest Way to Boost Email Open Rates. 
  • [00:36] One of the best ways to boost your open rate is by asking a question. 
  • [00:49] Asking simple yes or no questions works well and builds trust with your audience. 
  • [01:02] Your emails will start going into their inbox instead of promotions or spam.
  • [01:29] Ask your question according to the nine-word email formula of Dean Jackson.
  • [02:08] At the end of your email you can also make the call to action, “Reply if interested.”
  • [02:45] Try adding their first name in the subject line and use lower case.  
  • [03:06] That’s it for today!
  • [03:08] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!


Links Mentioned in Today’s Episode:


Dean Jackson 



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