Episode #
The Secrets Behind the X Algorithm
September 14, 2023

In episode #2558, we dive into actionable hacks to succeed on X’s new algorithm. Tuning in, you’ll hear how to navigate some of the new features, the difference between different kinds of engagement, and what you can do today to stand out from the crowd, increase your reach, and be boosted by the new X algorithm. 


  • (00:00) Today’s topic: the secrets behind the X algorithm. 
  • (00:08) Neil confesses that he does not know what is behind the new algorithm.
  • (00:15) A new feature where blocking people from seeing your posts is no longer possible.
  • (00:35) The difference in engagement between a like and a reply. 
  • (01:50) Why you should add context whenever you are reposting.
  • (01:58) Why changing your account to creator type is a wise precaution. 
  • (02:07) Using more media in your posts in response to X’s categorization.
  • (02:24) Creating bookmark-worthy posts which supersede replies and engagement.   
  • (02:38) Posts about trending and popular topics. 
  • (02:58) Types of content that will not be boosted. 
  • (03:38) The key to success on X. 
  • (03:49) What most people are doing wrong on social media. 
  • (03:20) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

  • X
  • AppSumo
  • Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Discover Latest Episodes

8-Figure Bootstrapped Agency Blueprint
June 15, 2024

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss the importance of client recap reports, the potential of AI consulting for ...

Engagement grew on X despite controversy, research finds, Beverly Hills schools struggle to fill classrooms, $6.6M SaaS built off of YouTube influencers, What is warm outbound sales?
June 14, 2024

In episode #2758, we discuss he effectiveness of different marketing tactics, such as influencer marketing and email marketing, and share examples of successful campaigns. We also touch on the current...

The marketing genius of the Kardashians, and What Eric gets out of YPO retreats
June 13, 2024

In episode #2757, we discuss the marketing powerhouse that the Kardashians are and how they control their messaging and connect with their audience. The conversation then shifts to Eric's YPO retreat ...