In episode #639, Eric and Neil discuss the three best marketing strategies. Tune in to hear what three things you should be doing to increase your conversions.
TIME-STAMPED SHOW NOTES:
- [00:27] Today’s Topic: The Three Best Marketing Strategies
- [00:46] Posting less on Facebook, actually gets you more traffic.
- [01:14] Share your best pieces and you will get higher engagement.
- [01:40] Eric’s office has printed out and posted the Content Re-usage Workflow.
- [02:00] The framework says to start with a foundation, which will then give you options to spin the content down the line.
- [02:54] Google Analytics can now show you each person’s entrypoint to your site and what is causing a conversion.
- [03:05] Take the conversion data and take the low click-rate stuff and repurpose it.
- [04:15] Traffic that doesn’t convert isn’t worth your time.
- [04:37] That’s all for today!
- [04:44] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!
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