Episode #639
The Three Best Marketing Strategies 
May 01, 2018

In episode #639, Eric and Neil discuss the three best marketing strategies. Tune in to hear what three things you should be doing to increase your conversions.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: The Three Best Marketing Strategies
  • [00:46] Posting less on Facebook, actually gets you more traffic.
  • [01:14] Share your best pieces and you will get higher engagement.
  • [01:40] Eric’s office has printed out and posted the Content Re-usage Workflow.
  • [02:00] The framework says to start with a foundation, which will then give you options to spin the content down the line.
  • [02:54] Google Analytics can now show you each person’s entrypoint to your site and what is causing a conversion.
  • [03:05] Take the conversion data and take the low click-rate stuff and repurpose it.
  • [04:15] Traffic that doesn’t convert isn’t worth your time.
  • [04:37] That’s all for today!
  • [04:44] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
The K-Shaped Future of Work
February 05, 2026

In this episode, hosts Neil and Eric break down the K-shaped future of software engineering, marketing, and white-collar work in the age of AI. They explain why senior talent is winning while junior r...

Episode
Revenue Per Employee Is Skyrocketing
February 04, 2026

Neil and Eric break down why revenue per employee is exploding and what AI means for the future of work, education, and careers. They unpack ARR per FTE trends, why top companies need fewer people, an...

Episode
This AI Finds Peoples Calendly And Books Sales Demos
February 03, 2026

Neil and Eric break down how AI is reshaping sales, hiring, and enterprise growth, from AI agents booking demos to why AI-driven outreach is making it harder to stand out. They dive into AI fluency, h...