In episode #2561, you’ll learn how Warren Buffett’s approach to investing within his circle of confidence can be applied to content creation. Learn how to yield results by taking a simple but effective mindset to marketing by staying in your zone of genius and what that has meant for Neil and Eric when you tune in today.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: how to think about your content like Warren Buffett.
[00:32] How Warren Buffett has chosen to focus on investing within his circle of confidence.
[00:52] Applying this principle to the world of content.
[01:20] How uploading content on a trending topic yields results.
[02:01] Finding the content box in which you belong.
[02:18] What happens when you stop focusing on what you love and what you excel at.
[02:56] The noise canceling software Neil is using to block out construction noise.
[03:28] Where you are most likely to find your edge.
[03:58] How they have recently acquired other agencies and why.
[04:35] Why Eric’s content box is podcast interviewing.
[05:01] Figuring out what works for you and sticking with it.
[03:20] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Krisp
Dentsu
Don’t forget to help us grow by subscribing and liking on YouTube!
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu
Discover Latest Episodes
Neil and Eric break down Hamilton Helmer’s 7 Powers framework for building a durable competitive business: branding, process power, switching costs, scale economies, cornered resources, network econ...
Neil and Eric break down their biggest marketing predictions for 2026, covering SEO’s rebound, AEO reality checks, AI workflow automation, community building, in-person events, and why switching cos...
Neil and Eric break down why “storyteller” is suddenly the hottest corporate job title, from a Wall Street Journal trend to LinkedIn listings doubling in a year and Vanta paying up to $274,000 for...