In episode #1352, why this is the number one reason why your traffic is not growing! Our biggest message is that marketing channels become crowded so to keep being different you need to use an experimentation/innovation model. By applying this strategy you can test the waters before taking big shots at differentiating yourself. Hear more by tuning in today.
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: Why This is the Number One Reason Why Your Traffic is Not Growing.
[00:33] The idea that all good marketing channels eventually become less effective.
[01:15] Rejuvenating a marketing channel by conducting mostly failed experiments.
[02:51] Conducting small experiments that lead to large innovations.
[03:47] Why people don’t grow: they aren’t taking big enough shots.
[04:06] Getting into the mindset of experimentation, or else.[04:22] That’s it for today!
[04:25] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.
Links Mentioned in Today’s Episode:
‘The Law of Shitty Clickthroughs’
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
Hosted by Neil and Eric, this episode dives into real-world CRO workflows, using Spiralyze-style A/B test insights to guide changes, and rapid AI prototyping with Alloy.app to keep designs on-brand wi...
In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now ...
In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...