Episode #377
Tried and Tested Ways of Building Local Links
August 12, 2017

In Episode #377, Eric and Neil discuss the tried and tested methods for building local links. Tune in to learn the simple steps that will help you increase your rank on a local scale. You’ll also find out who you need to be reaching out to when it comes to asking for those links.

Time Stamped Show Notes:

  • 00:27 – Today’s topic: Tried and Tested Ways of Building Local Links
  • 00:41 – When it comes to local SEOs, citations are important
    • 00:45 – A citation can be counted as a link
  • 00:56 – You can get multiple citations from Whitespark and Moz Local
  • 01:05 – Another way to get a citation is to reach out to the local chamber of commerce
    • 01:13 – They also have events where you can network with people
  • 01:41 – Reach out to people and try to add value
  • 01:46 – Local stores take anything that can help their business
  • 02:00 – It’s a lot easier to rank for local keywords
  • 02:14 – Go to Ahrefs and put in your competing URLs within your region
    • 02:26 – Reach out to those linking to them and ask for links
  • 02:35 – Marketing School is giving away a free 1 year subscription to Crazy Egg which helps you increase your conversion rate
  • 03:35 – That’s it for today’s episode!

3 Key Points:

  1. Reach out to your local market to get citations.
  2. Build a network with your local stores and always try to add value to them.
  3. Check your competitors and get in touch with those who are linking to them.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
How to think about agency M&A, and The downfall and rebirth of the Patels
May 28, 2024

In episode #2748, we explore the intricacies of M&A, the importance of due diligence, risk management, and the Patel family story. We also touch on the challenges and lessons learned from past M&a...

Episode
OpenAI’s marketing head shares the one big mistake CMOs are making with AI, and Sam Altman on the future of in person experiences
May 27, 2024

In episode #2747, we explore how AI is more geared towards replacing tasks rather than entire roles, how AI can free up marketers to focus on strategic challenges and unlock new ways of marketing, and...

Episode
AOA sneak peek: The Future of Agencies with AI
May 25, 2024

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss acquisitions, the future of agencies with AI, the impact of AI on SEO, the ...