Episode #
What BuzzFeed and Vice’s Declines Tells You About Media Businesses
May 14, 2023

In episode #2454, we talk about what BuzzFeed and Vice’s declines tell you about media businesses. Once valued at nearly $6 billion, Vice is reportedly preparing to file for bankruptcy, becoming the latest in a string of media empires to collapse with dwindling interest and revenue. The decline of Vice follows shortly after BuzzFeed News announced its closure in April, a move that brings a pioneering era of digital journalism to a close. What happened? And what can you learn from it? Join us as we discuss why this is happening, what we think these companies could have done differently, and more!

TIME-STAMPED SHOW NOTES:

  • [00:00] Today’s topic: What BuzzFeed and Vice’s Declines Tell You About Media Businesses.
  • [00:55] Reasons that digital media companies are declining.
  • [01:53] Why do we recommend monetizing a product or service, not media?
  • [03:05] How Logan Paul’s PRIME illustrates the value of leveraging your distribution.
  • [04:29] Ways to increase profit margins using equity.
  • [04:57] Why it’s the size of your market, not your audience, that matters.
  • [06:15] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Discover Latest Episodes

Episode
Exposing Secrets From a Founder’s Retreat
February 29, 2024

In episode #2688, we discuss our recent founders' retreat in Phoenix, Arizona, where we gathered with a group of successful entrepreneurs and business owners. We share insights and lessons learned fro...

Episode
This Ex-Advisor Reveals the REAL Path to Wealth
February 28, 2024

Humphrey Yang discusses the financial challenges faced by younger generations and offers insights on building wealth. He highlights the significance of saving and investing, recommending a focus on in...

Episode
Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more
February 28, 2024

In episode #2687, Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss various strategies and insights related to AI in marketing. They share their experiences and highlight what has been workin...