In episode #2165, Neil and Eric ask what high-interest rates mean for marketing? Global interest rates are on the rise, making it more costly for consumers and investors to borrow money. Tune in as we discuss these developments from a marketing perspective, how the industry will be affected by the fact that people are less likely to spend money, and how you can adapt to these changes.
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: What Do High Interest Rates Mean for Marketing?.
- [00:25] An overview of current interest rates and how it affects borrowing.
- [01:10] Why we are seeing a global rise in interest rates.
- [01:45] Neil’s advice to marketers on conversion optimization and customer retention.
- [04:34] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
- [04:35] Visit https://www.marketingschool.io/live to learn about our next event from 29-31 August in Beverly Hills!
- [04:56] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
- Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In episode #2415, we discuss whether newsletters are good businesses. Newsletters can be a great way to build an audience, as well as something you can charge subscribers for, but are they the best us...
In episode #2414, we talk about whether you should build or buy when it comes to talent in your company. There are arguments to be made for both routes to growing your company and its teams, and here ...
In episode #2413, we discuss how to take accountability for your marketing screwups. At the end of the day, it doesn’t matter what kind of marketing genius you are, you will screw up at some point. ...