Episode #
What I Learned By Talking To A Marketing Team About AI At A Company That Generates Over 20 Billion A Year, SEOs Are Getting Fired Left And Right
June 02, 2025

In this episode #2981, Eric Siu and Neil Patel discuss the challenges and opportunities of AI in marketing, highlighting the gap between AI adoption and actual business results. They explore the future of SEO, the importance of accountability in AI usage, and the need for consistent brand engagement. The conversation also emphasizes collaboration over competition in the agency space.

TIME-STAMPED SHOW NOTES

(00:00) The AI Dilemma in Marketing

(03:09) Understanding the Impact of AI on Business

(06:05) The Disconnect Between AI Usage and Business Results

(09:03) The Future of SEO in an AI-Driven World

(12:07) Navigating AI Hallucinations and Accountability

(14:52) Building Brand Awareness Through Consistent Engagement

(17:58) Collaboration Over Competition in the Agency Space

To suggest a topic, go to https://www.marketingschool.io.

For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.

Connect with Us:

Single Grain << Eric's ad agency

NP Digital << Neil’s ad agency

X @neilpatel, @ericosiu

Instagram @neilpatel, @ericosiu

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