Episode #101
What Makes a Quality Infographic
November 09, 2016

In Episode #101 Eric and Neil talk about what components make a quality infographic. Listen to learn about how you can make your own infographic and how you can ensure that it delivers your post’s message.

Time Stamped Show Notes:

  • 00:28 – Today’s topic: What makes a quality infographic
  • 00:36 – Kissmetrics’ portfolio of infographics
  • 00:50 – It’s not just the imagery
  • 01:14 – Number 1: Have the right statistics
  • 01:18 – Number 2: Make sure your topic is really good
    • 02:02 – If you can show complex data sets, you’ll do well
  • 02:10 – Number 3: Keep the infographic concise
  • 02:22 – Number 4: Make sure it story flows well
  • 03:08 – Number 5: Have a great design
  • 03:42 – Number 6: Make sure your colors are NOT crazy
  • 04:17 – Put an embed code generator at the bottom
  • 04:28 – Number 7: Write the RIGHT headline
  • 04:48 – Number 7: Add text to the page where the infographic is
    • 05:30 – Make sure the image is in full size and it works on mobile
  • 05:48 – Be creative!
  • 06:07 – GIFographics
  • 06:18 – That’s it for today’s episode!

3 Key Points:

  1. Having infographics is not just about the imagery, it’s also about statistics and your message.
  2. Visual content doesn’t guarantee success.
  3. Don’t forget to add text on the page where your infographic is – Google can’t read images.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Netflix posts to YouTube to steal back the traffic, Building startups via Telegram, and more
March 28, 2024

In episode #2708, We discuss various marketing strategies and trends, including Netflix's approach of posting clips on YouTube, the impact of social media on distribution, the decline of movi...

Episode
How Pat Flynn Built Deep Pocket Monster to 850k Subs In A Blink Of An Eye
March 27, 2024

Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the i...

Episode
Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more
March 27, 2024

In episode #2707, we discuss Gartner's prediction of a 26% drop in search traffic, the increasing popularity of alternative platforms and social networks, and the significant inflows of assets into Bi...