Episode #101
What Makes a Quality Infographic
November 09, 2016

In Episode #101 Eric and Neil talk about what components make a quality infographic. Listen to learn about how you can make your own infographic and how you can ensure that it delivers your post’s message.

Time Stamped Show Notes:

  • 00:28 – Today’s topic: What makes a quality infographic
  • 00:36 – Kissmetrics’ portfolio of infographics
  • 00:50 – It’s not just the imagery
  • 01:14 – Number 1: Have the right statistics
  • 01:18 – Number 2: Make sure your topic is really good
    • 02:02 – If you can show complex data sets, you’ll do well
  • 02:10 – Number 3: Keep the infographic concise
  • 02:22 – Number 4: Make sure it story flows well
  • 03:08 – Number 5: Have a great design
  • 03:42 – Number 6: Make sure your colors are NOT crazy
  • 04:17 – Put an embed code generator at the bottom
  • 04:28 – Number 7: Write the RIGHT headline
  • 04:48 – Number 7: Add text to the page where the infographic is
    • 05:30 – Make sure the image is in full size and it works on mobile
  • 05:48 – Be creative!
  • 06:07 – GIFographics
  • 06:18 – That’s it for today’s episode!

3 Key Points:

  1. Having infographics is not just about the imagery, it’s also about statistics and your message.
  2. Visual content doesn’t guarantee success.
  3. Don’t forget to add text on the page where your infographic is – Google can’t read images.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
25.6% of All Searches Are Now Zero Click and Here’s What You Should Do #2295
December 01, 2022

In episode #2295, Neil and Eric talk about how 25.6% of all searches are now zero-click, and what you should do. Google’s new methods for displaying search results are becoming increasingly sophisti...

Episode
Should You Hire Friends or Family? #2294
November 30, 2022

In episode #2294, we discuss whether or not you should hire friends and family. Regardless of the size of your business, hiring someone from your inner circle can be complicated! Ultimately, it comes ...

Episode
Why Some Ad Platforms Will Struggle in The Future #2293
November 29, 2022

In episode #2293, Neil and Eric discuss why some ad platforms will struggle in the future. Apple’s recent privacy changes on iOS have had a significant impact on digital advertising. With Google loo...