In Episode #341, Eric and Neil discuss which pages on your site you should consider no-indexing. Tune in to learn what pages on your website are the BEST candidates for no-indexing and how no-indexing pages can affect your crawl budget for the better.

Time Stamped Show Notes:

• 00:27 – Today’s topic: What Pages on Your Site Should You Consider No-Indexing?
• 00:38 – No-indexing is putting a code within your HTML that tells Google not to index the page
• 01:23 – Indexing a page can control your crawl budget
• 01:41 – You want to take your low-quality content to no-index
• 01:54 – Neil takes the pages that are not getting much traffic
  • 02:00 – Neil takes them from Google Analytics that has less than 100 visitors from a search
• 02:30 – For e-commerce, you can consider no-indexing search pages
• 02:40 – Look at your Google Analytics to know which page to cut out
• 02:55 – Eric thinks that the category page isn’t useful and should be no-index
• 03:20 – No-index your paginated results
• 03:30 – Marketing School is giving away a free 1 year subscription of Drip which is an email automation tool
  • 03:52 – Subscribe, rate and review Marketing School
  • 03:55 – Text MARKETINGSCHOOL to 33444 for those in the US
  • 04:00 – For international listeners, just email [email protected]
• 04:12 – That’s it for today’s episode!

3 Key Points:

1. No-index the pages that are not creating traffic for your website.
2. Checking your Google analytics can help you analyze which pages are supposed to be on no-index.
3. Indexing pages can control your crawl budget.

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