Episode #
What Should Businesses Do as Labor Prices Increase #2018
February 26, 2022

In episode #2018, Neil and Eric talk about what businesses should do as labor prices increase. While it’s vitally important that workers be paid what they’re worth, some of the current trends in salaries are decidedly counterintuitive. Tune in to hear about some of the outrageous starting salaries in tech and marketing right now, and how you should be approaching this trend.

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: What Should Businesses Do as Labor Prices Increase.
  • [00:32] How Neil would approach the spike in labor costs in certain sectors.
  • [00:58] Some of the implications of overpaying for talent and what to do instead.
  • [02:41] How to institute a signing bonus to compensate for a salary bump.
  • [03:31] Why you should be patient and detach yourself from what other companies are doing.
  • [04:09] That’s it for today!
  • [04:14] Go to https://marketingschool.io/live to learn more!

 

Links Mentioned in Today’s Episode:

 

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

 

 

 

Discover Latest Episodes

Episode
What’s Old in Marketing Is New Again, and What’s New Is Old #2630
December 08, 2023

In episode #2630, We discuss the concept of "what's old is new again" in marketing. We highlight the importance of considering industry-specific strategies and adapting them to the current market cond...

Episode
How to Deal with Ad Fatigue #2629
December 07, 2023

In episode #2629, We discuss how to deal with ad fatigue in the ever-evolving world of marketing. We define ad fatigue as the decline in performance due to repetitive ads. Signs of ad fatigue include ...

Episode
Why Neil & Eric Are Going Harder on Written Content Now #2628
December 06, 2023

In episode #2628, We discuss why we are focusing more on written content and how it helps us create other types of content. We've found that creating written content, particularly in the form of tweet...