Episode #1032
What Should You Look For in a Link Builder?
May 29, 2019

In episode #1032, we discuss what you should look for in a link builder. Tune in to hear what you need to think about when hiring a link builder.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: What Should You Look For in a Link Builder?
  • [00:36] You need content and links to succeed.
  • [00:55] So, look for a good salesperson.
  • [01:00] If they aren’t good at writing convincing copy or even selling themselves, they won’t be good.
  • [02:00] If they can’t articulate their process or if they don’t have one, you will have inconsistent results.
  • [02:27] Eric would also want to know which tools they use.
  • [02:55] When link-building you are leveraging tools and processes. If they can’t leverage tools, they will prove inefficient.
  • [03:53] Ask what the most impressive thing they have done is. It will illustrate what they deem impressive and also show you more of their work.
  • [05:00] It’s important to know open and response rates.
  • [05:32] That’s it for today!
  • [05:36] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Where We Think Twitter is Going in the Long-Term #2301
December 07, 2022

In episode #2301, we talk about where we see Twitter going in the long term. After Elon Musk's recent acquisition of the social media platform, there has been much activity and speculation about where...

Episode
5 Tools to Help Scale Up Your Content Production #2300
December 06, 2022

In episode #2300, we share five tools that can help you scale your content production! If you are looking to save time, improve your materials, and keep moving forward, you have come to the right plac...

Episode
Do White Papers and Webinars Still Work? #2299
December 05, 2022

In episode #2299, we talk about whether white papers and webinars still work! Moving into the new year, we wanted to share some of our thoughts on the efficacy of these two avenues, and our approach t...