In episode #2404, Neil and Eric talk about what marketers can learn from Warren Buffett’s $130B cash hoard. One of Warren Buffett’s key investor strategies is buying good businesses at a reasonable price. And right now, he’s struggling to find those, which has left him with a lot of extra cash on his balance sheets. Tune in as we discuss the current state of the economy, what Warren Buffett’s behavior tells us about what is to come, and why now could be an ideal moment to invest in your own company!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: What Warren Buffett’s $130B Cash Hoard Is Telling Us as Marketers.
• [01:39] Why Buffett’s behavior indicates that there is a lot of opportunity out there.
• [02:06] What Buffett looks for when he’s investing and why many companies currently have a lot of extra cash on their balance sheets.
• [02:38] A reminder to be greedy when others are fearful, and fearful when others are greedy.
• [02:51] The opportunities for you as a marketer and business owner in the coming months.
• [03:48] How tougher economic times can affect marketing costs. 
• [04:08] Why this could be a great time to further invest in your business. 
• [07:41] How you can be both aggressive and conservative in your growth strategies. 
• [08:17] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

• Berkshire Hathaway Inc.
• Marketing School Episode 2401: How Digital Advertising Will Change in 2023 & Beyond
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• NP Digital << Neil’s ad agency
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• Twitter @ericosiu

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