Episode #1428
What You Can Learn From Black Hat SEOs
June 29, 2020

In episode #1428, we talk about what you can learn from black hat SEOs! There is a whole array of strategies and tactics out there to grow you brand and boost your traffic, and some are more within the lines than others! Today we explore the lessons you can learn from the methods that break the rules and buck the system. Tune in to hear exactly what can be useful about this way of doing your marketing.

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: What You Can Learn from Black Hat SEOs.
  • [00:44] What it means to be a black hat SEO; breaking the rules for rankings.
  • [01:24] Learning all the tactics and pushing things as far as possible.
  • [01:53] Switching from spamming to adding value in the long term.
  • [02:22] Getting inspiration and insights from black hat ideas and gauging what is moving the needle.
  • [03:06] The value of diversifying as a safety net — do not trust one channel!
  • [03:46] Keeping the secret sauce to yourself instead of bragging to the world about it.
  • [04:32] The centrality of user experience and why to focus on that.
  • [05:11] That’s it for today!
  • [05:13] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

 

Links Mentioned in Today’s Episode:

 

BlackHatWorld

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
5 Tools to Help Scale Up Your Content Production #2300
December 06, 2022

In episode #2300, we share five tools that can help you scale your content production! If you are looking to save time, improve your materials, and keep moving forward, you have come to the right plac...

Episode
Do White Papers and Webinars Still Work? #2299
December 05, 2022

In episode #2299, we talk about whether white papers and webinars still work! Moving into the new year, we wanted to share some of our thoughts on the efficacy of these two avenues, and our approach t...

Episode
Eric’s Content Plan for 2023 #2298
December 04, 2022

In episode #2298, we speak about Eric's content plan for next year. From more conference appearances to finding a configuration that suits your exact business, there are a number of useful ideas that ...