Episode #
What You Should Do If Your Paid Ads Aren’t Profitable #1729
May 09, 2021

What You Should Do If Your Paid Ads Aren’t Profitable

In episode #1729, we talk about the best ways to make your paid ads as effective as possible. Google and Facebook make buckets of money out of paid ads because they work. This means that if your paid ads aren’t working, it’s probably because of how you are running them. We give you actionable tips and tricks today for optimizing paid ads as far as content and conversion strategies.


  • [00:25] Today’s topic: What You Should Do If Your Paid Ads Aren’t Profitable.
  • [00:28] If your paid ads aren’t profitable, you need to adjust your approach.
  • [01:00] Add upsells and downsells in increase cart size and LTV.
  • [01:29] Constantly iterate on your creative in your campaigns
  • [02:19] Don’t expect to see results immediately.
  • [02:52] Increase conversions by helping people instead of focusing on selling.
  • [04:06] There are resources to consult for granular paid ad strategies.
  • [04:42] Your offer is what matters most.
  • [05:21] Remember to rate, review, and subscribe to this show!


Links Mentioned in Today’s Episode:




Billy Gene Is Marketing


Leave Some Feedback:



  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Discover Latest Episodes

5 Tools to Help Scale Up Your Content Production #2300
December 06, 2022

In episode #2300, we share five tools that can help you scale your content production! If you are looking to save time, improve your materials, and keep moving forward, you have come to the right plac...

Do White Papers and Webinars Still Work? #2299
December 05, 2022

In episode #2299, we talk about whether white papers and webinars still work! Moving into the new year, we wanted to share some of our thoughts on the efficacy of these two avenues, and our approach t...

Eric’s Content Plan for 2023 #2298
December 04, 2022

In episode #2298, we speak about Eric's content plan for next year. From more conference appearances to finding a configuration that suits your exact business, there are a number of useful ideas that ...