Episode #
What’s Google’s #1 Ranking Factor for 2021? #1672
March 11, 2021

What’s Google’s #1 Ranking Factor for 2021?

In episode #1672, we show you what Google’s number one ranking factor will be in 2021. In short, it’s user experience. But there’s a little more to it than that. There are many factors involved in user experience, with some of the most important ones including bounce-backs and click-throughs. In essence, it’s all down to retention and how well you serve your customer. In this episode, we offer some vital frameworks for you to use. These include loading times, first input delay, and accumulative layout. To hear about these in more detail, be sure to join us today! 

TIME-STAMPED SHOW NOTES:

  • [00:21] Today’s topic: What is Google’s number one ranking factor for 2021? 
  • [00:41] Google is all about showing websites with the best user experience.
  • [01:20] We define what user experience is.
  • [01:56] What core web vitals are.
  • [02:52] Think about what kind of user experience you enjoy.
  • [03:10] What usability really means.
  • [03:37] That’s it for today!

 

Links Mentioned in Today’s Episode:

 

Search Engine Land

Screaming Frog

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
The Price Of Knowledge Is Going Towards Zero
March 04, 2026

Core PPI rose 0.8%, beating forecasts and raising new inflation concerns. In this episode, Neil and Eric break down what higher wholesale prices mean for interest rates, the 10 year Treasury, and stag...

Episode
The 24-Hour Rule That Will Save Your Company
February 26, 2026

Neil and Eric break down why AI is reshaping business faster than most leaders realize, sparked by Satya Nadella’s vision of all in one product managers, designers, and developers. They react to Cla...

Episode
The 24-Hour Rule That Will Save Your Company
February 26, 2026

Neil and Eric break down why AI is reshaping business faster than most leaders realize, sparked by Satya Nadella’s vision of all in one product managers, designers, and developers. They react to Cla...