In episode #973, we discuss what the ROI of a live event is. Tune in to hear what you can expect to get out of throwing a live event.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
- [00:27] Today’s Topic: What’s the ROI of a Live Event?
- [00:45] We’re throwing a live event in June.
- [00:55] It costs roughly $20-30 a head to do an event the right way.
- [01:25] Since we’re not charging for the event, we aren’t making money.
- [01:40] People say if you charge, 40-50% of attendees will not show up.
- [01:50] People will pay and then no-show.
- [02:57] Sponsors are how you can make a profit.
- [03:50] Either ticket sales or sponsors will cover your costs.
- [04:15] Our goal isn’t to make money.
- [05:02] Clarion is an events company that goes around buying up conferences.
- [06:08] That’s it for today!
- [06:12] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
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