Episode #964
When Does it Make Sense to Have Sales Reps? 
March 22, 2019

In episode #964, we discuss when you should hire a sales rep. Tune in to hear if you need a sales rep and when it’s worth it to hire one.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: When Does it Make Sense to Have Sales Reps?
  • [00:41] You shouldn’t hire a rep without testing out sales yourself.
  • [00:55] You need to have an understanding of the objections you will run into.
  • [01:11] Try doing it yourself for 30-60 days.
  • [01:30] Once you have a process, hire a rep.
  • [01:48] Start-ups fail because of premature scaling.
  • [02:45] If you hire prematurely, you will only end up having to fire people and losing money.
  • [03:01] When you hire people, it may not even work out.
  • [03:15] Have the rep do a paid trial to see what their skills are.
  • [03:40] The CEO of Saastr, Jason Lemkin, has a blog post that breaks down the steps to hiring a sales rep.
  • [04:20] Sales reps don’t solve everything.
  • [04:21] That’s it for today!
  • [04:45] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
The New Startup Playbook, CEOs Are Choosing More AI. Less Jobs.
May 08, 2025

In episode #2968, Eric Siu and Neil Patel discuss the new startup playbook, questioning the need for traditional venture capital and emphasizing AI’s growing role. They highlight the shift toward se...

Episode
How To Get The Best Speakers For Your Events (For Free), Are TikTokers Really Broke?, What I Learned From Hosting A Private Summit With 185 Business Operators, They Raised $25M And Spent $12M On A Domain, Agency Is Eating The World
May 07, 2025

In episode #2967, Eric Siu and Neil Patel discuss building relationships to attract top event speakers, share marketing insights from a private summit, and examine TikTok advertising. They highlight t...

Episode
60% Of Traditional Searches Don’t End With A Click Now, The One Common Thing With The Best Marketers In The World, How To Generate The Most Revenue From Conferences, How To Manifest 7-Figure Deals From Thin Air
May 06, 2025

In episode #2966, Eric Siu and Neil Patel discuss the shift to zero click results and the growing importance of strong branding in digital marketing. They cover strategies for mastering marketing chan...