Episode #
When Is Page Design More Important Than Copywriting? #1655
February 20, 2021

When Is Page Design More Important Than Copywriting?

In episode #1655, Neil and Eric talk about the importance of good page design and touch on some instances when it is more important than copywriting. Yes, strong copy increases conversions, but page layout and user experience have a major part to play too. Tune in to hear more about how better design leads to better results.  

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: When Is Page Design More Important Than Copywriting?
  • [00:29] Copy is responsible for conversion, but sometimes page design is more important.
  • [00:45] Why page design is so important in your checkout process.
  • [01:15] Design has to be consistent across the different platforms you use.
  • [01:52] User experience is a key part of good design.
  • [02:36] Airbnb and Apple are standout examples of companies with carefully considered design.
  • [03:36] Great design is the product of meticulous decision-making.
  • [04:08] That’s it for today!
  • [04:08] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

 

Links Mentioned in Today’s Episode:

 

Airbnb

Tripadvisor

Dribbble

Behance

Leveling Up

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
How I bought a podcast, The valuation of podcasts, The risk of being overtaken & more
February 23, 2024

In episode #2684, we delve deep into the value of podcasting, particularly from an M&A perspective as our guest, Ralph Burns, discusses purchasing a podcast and its impact on business. ...

Episode
Yeezy $0 production spend on Super Bowl ad to make $19.7m, Super Bowl Ad or MrBeast Ad?, Microsoft, OpenAI, Google and others agree to combat election-related deepfakes
February 22, 2024

In episode #2683, we discuss the effectiveness of Super Bowl ads and the rise of deepfake technology. We delve into the astronomical costs of Super Bowl ads, questioning their return on investment (RO...

Episode
Syed Balkhi’s Unconventional Wealth Building Strategies
February 21, 2024

Syed Balkhi and Eric Siu discuss the power of compounding and the importance of maintaining friendships with other high performers. Syed shares his philosophy of giving unconditionally and compounding...