Episode #
Where Consumer Confidence Sits Right Now #2473
June 04, 2023

In episode #2473, we talk about where consumer confidence sits right now. The global economy has had to adapt to some pretty major events over the past three years, from a worldwide pandemic to the war in Ukraine. And many consumers are feeling the effects of these developments. We discuss the spending habits of different consumers, who we’ve seen adopting a defensive position, and how marketing companies are impacted during a down economy. For all this and more, press play now!
TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: Where Consumer Confidence Sits Right Now.

[00:30] Observations on current Gen Z spending habits.

[01:20] The demographic that has noticeably slowed down their spending since 2022.

[01:52] An overview of how companies are doing in the current economy.

[04:01] Insight into why many companies are taking on a defensive position.

[04:49] Why people tend to cut marketing first during a down economy.

[05:18] What rail traffic data can teach us about the state of the economy?

[08:19] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Dentsu

Rail Traffic Data – Association of American Railroads

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Discover Latest Episodes

Episode
How Experimenting with AI Tools Led to Better Results with Thomas Ma
September 23, 2023

Thomas Ma shared the hottest AI tools you could use and explained how experimenting with them led to better results at the Leveling Up Founders' event. TIME-STAMPED SHOW NOTES:...

Episode
Podcasts Expand Drastically #2563
September 22, 2023

In episode #2563, we are exploring how podcasts expand drastically. Tuning in, you’ll hear about how many people listen to podcasts every week in the US, creators who have successful podcasts, why t...

Episode
How AI Is Hacking the Psychology of Sales to Boost Revenue with Tamara Loehr
September 21, 2023

At the Leveling Up Founders' event, Tamara Loehr discusses her best practices in business, managing offshore teams abroad, and the significance of establishing a learning management system process. TI...