In this episode, Neil and Eric break down where SEO products are headed as AI automation accelerates, from on-page fixes and content creation to promotion, links, and social distribution. They explain why humans still matter, why the SaaS apocalypse narrative is overblown, and how platforms like HubSpot, Salesforce, and Adobe fit into the future of AI-driven software. The conversation also covers commoditization, managed services, platform moats, and why AI amplifies skill rather than replacing it.
Key Takeaways
AI automates SEO tasks, not strategy
Platforms win, plug-in tools struggle
Human judgment remains the moat
Chapters
(00:00) Future of SEO automation
(02:01) Commoditization and services
(03:00) AI bots and feedback loops
(05:00) SaaS apocalypse explained
(12:00) Platform vs feature software
(17:00) Podcast monetization insights
(21:00) Agency differentiation debate
Discover Latest Episodes
Neil and Eric break down why AI is reshaping business faster than most leaders realize, sparked by Satya Nadella’s vision of all in one product managers, designers, and developers. They react to Cla...
AI is reshaping the K-shaped economy and separating high agency leaders from low agency workers. In this episode, hosts Neil and Eric break down what the K-shaped economy means, how AI mastery creates...
Neil and Eric break down why YouTube is cracking down on sensational headlines after a filtered video with a 9% CTR stalled in traffic. They share hard-earned lessons from early clickbait marketing da...