Episode #325
Why You Ought to Leverage Call Tracking
June 21, 2017

In Episode #325, Eric and Neil discuss why you ought to leverage call tracking. Tune in to learn how to find out the sources of your phone calls and how tracking your phone calls enables you to see which campaigns are working and which ones are not.

Time Stamped Show Notes:

  • 00:27 – Today’s topic: Why You Ought to Leverage Call Tracking
  • 00:34 – Call tracking is tracking which traffic source is generating the phone calls you receive
  • 01:04 – Getting someone on phone is better that just filling out a lead form
  • 01:24 – Neil uses CallFire for call tracking
  • 01:38 – Eric uses CallRail where you can also set different numbers for different campaigns
    • 01:57 – It is important to know who is coming in so you can optimize it
    • 02:20 – You can be in control of the phone calls that are coming in
  • 02:43 – Search for Google AdWords call tracking to find other informative resources when you’re just starting
  • 02:57 – Call tracking is affordable and it works
  • 03:05 – That’s it for today’s episode!

3 Key Points:

  1. You have a greater chance of getting a hold of your customers when you’re able to get them on the phone rather than having them fill out a lead form.
  2. Call tracking allows you to track which campaigns and keywords are working for you.
  3. Try call tracking because it’s affordable and it works.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
ChatGPT Quietly Switches From Bing to Google
July 14, 2025

In this episode #3004, Eric Siu and Neil Patel discuss the shift from Bing to Google and the Microsoft-OpenAI partnership’s impact on businesses. They cover how marketing agencies are evolving amid ...

Episode
MrBeast’s SaaS Decision – A Mistake?, Pay per Crawl Launches for AI, Listicles Are Back, Why You Need Them for LLMs, How LLMs Will Rank You in the Future, AI Content Farms Are the New Arbitrage?
July 10, 2025

In this episode #3003, Eric Siu and Neil Patel discuss MrBeast's ViewStats and the AI thumbnail backlash, Cloudflare's pay-to-play model, and how LLMs are shaping the future of SEO. They also cover th...

Episode
The Collapse of Jaguar, How Meta Is Buying OpenAI Right in Front of Us, AI Mode vs. Classic Search Data, ChatGPT 5 Will Be INSANE
July 09, 2025

In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audiences. They dive into Meta's AI acquisitions, compa...