In episode #2116, Neil and Eric talk about why you should create a swipe file (and tell you what it is). Swipe files are incredibly handy. It’s a place where you can store eye-catching ads, copy, and websites to draw on for future inspiration and experimentation. Tune in to hear how to identify content for your swipe files, as well as the best tools for building a great one!
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: Why You Should Create A Swipe File (and What It Is).
- [00:30] An overview of how to create a swipe file.
- [01:13] How a swipe file can help you identify attention-grabbing strategies.
- [01:17] Why swipe files can give you a head start on what you should be experimenting with.
- [02:15] Examples of tools to use for your swipe file.
- [03:12] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
- [03:19] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
- Ahrefs
- Swiped
- Adbeat
- Facebook Ad Library
- SEMRush
- Land-book
- Twitter Blue
- Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In episode #2918, Eric and Neil explore the emergence of AI influencers, their impact on marketing, and the unconventional leadership style of Elon Musk. They delve into the importance of authenticity...
In episode #2918, Eric Siu and Neil Patel discuss the significant rise of YouTube as a platform for AI content creation and its potential as a podcasting network. They emphasize the importance of crea...
In episode #2917, Eric Siu and Neil Patel discuss the impact of Buy Now Pay Later solutions in B2B markets, the importance of appearance in business settings, the effectiveness of Super Bowl ads, and ...