In episode #2140, Neil and Eric talk about why you should own your traffic sources. Find out why owning your traffic sources gives you more options, how big tech companies are operating, and how to protect yourself when working with ad agencies.
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: Why You Should Own Your Traffic Sources.
- [00:25] Why owning your own traffic sources gives you more options for advertising.
- [01:29] Why you shouldn’t let an ad agency create and control your accounts.
- [02:44] Examples of how businesses are creating their own media companies.
- [03:54] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
- [04:01] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
- Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In this episode #3031, Eric Siu and Neil Patel break down ChatGPT’s ranking model, the value of fresh content, and how AI is changing marketing and hiring. They also stress linking traffic to revenu...
In this episode #3030, Eric Siu and Neil Patel discuss how SEO strategies are evolving, stressing the need for quality content and an omnichannel approach. They break down traffic shifts from platform...
In this episode #3029, Eric Siu and Neil Patel discuss how brands can leverage popular culture in marketing, drawing lessons from companies like Nintendo and Liquid Death. They highlight the risks of ...