Episode #892
You Have to Try This Marketing Strategy in 2019
January 09, 2019

In episode #892, we discuss the marketing strategy you need to try. See what you can change up in 2019.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: You Have to Try This Marketing Strategy in 2019
  • [00:40] The Blue Ocean Strategy assumes that a red ocean means blood in the water (a lot of competition), whereas a blue ocean means less competition.
  • [01:30] Hubspot got into the CRM space a few years ago.
  • [01:56] They coined the term “inbound marketing”.
  • [02:42] The web is changing.
  • [03:10] Infrastructure and engineering are easy now, because of AWS and being less costly.
  • [03:15] Freemium is a way to separate yourself from the crowd.
  • [04:22] Start in the blue ocean before diving into the red.
  • [04:55] Content marketing is hard to get into, because so many people are doing it.
  • [05:15] Find alternative content outlets.
  • [05:55] Be consistent and your fans will find you
  • [05:59] That’s it for today!
  • [06:03] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Eric’s Content Plan for 2023 #2298
December 04, 2022

In episode #2298, we speak about Eric's content plan for next year. From more conference appearances to finding a configuration that suits your exact business, there are a number of useful ideas that ...

Episode
Neil’s Content Plan for 2023 #2297
December 03, 2022

In episode #2297, we have a look at Neil's content plan for next year. If you want to hear about Neil scaling back on certain aspects of his content creation, and what you should be aiming for in the ...

Episode
How We Have Been Leveraging AI Writers #2296
December 02, 2022

In episode #2296, Neil and Eric talk about how they have been leveraging AI writers. There have been a lot of developments in the AI space recently, but we are only just starting to uncover how to opt...