Episode #892
You Have to Try This Marketing Strategy in 2019
January 09, 2019

In episode #892, we discuss the marketing strategy you need to try. See what you can change up in 2019.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: You Have to Try This Marketing Strategy in 2019
  • [00:40] The Blue Ocean Strategy assumes that a red ocean means blood in the water (a lot of competition), whereas a blue ocean means less competition.
  • [01:30] Hubspot got into the CRM space a few years ago.
  • [01:56] They coined the term “inbound marketing”.
  • [02:42] The web is changing.
  • [03:10] Infrastructure and engineering are easy now, because of AWS and being less costly.
  • [03:15] Freemium is a way to separate yourself from the crowd.
  • [04:22] Start in the blue ocean before diving into the red.
  • [04:55] Content marketing is hard to get into, because so many people are doing it.
  • [05:15] Find alternative content outlets.
  • [05:55] Be consistent and your fans will find you
  • [05:59] That’s it for today!
  • [06:03] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
How to think about agency M&A, and The downfall and rebirth of the Patels
May 28, 2024

In episode #2748, we explore the intricacies of M&A, the importance of due diligence, risk management, and the Patel family story. We also touch on the challenges and lessons learned from past M&a...

Episode
OpenAI’s marketing head shares the one big mistake CMOs are making with AI, and Sam Altman on the future of in person experiences
May 27, 2024

In episode #2747, we explore how AI is more geared towards replacing tasks rather than entire roles, how AI can free up marketers to focus on strategic challenges and unlock new ways of marketing, and...

Episode
AOA sneak peek: The Future of Agencies with AI
May 25, 2024

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss acquisitions, the future of agencies with AI, the impact of AI on SEO, the ...