In episode #2777, we discuss the collapse of ZoomInfo’s organic traffic, the short-term gains and long-term drawbacks of certain SEO strategies, the success of consulting companies in the AI boom, the importance of good advertising, and Google’s decision to drop continuous scroll in search results.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: ZoomInfo’s SEO Torched, AI’s early winner: consultants, Steve Jobs on good ads, & more
(07:51) The early winner of AI is…consultants?
(11:23) How Steve Jobs was taught what a good ad looks like
(15:00) Google dropping continuous scroll in search results
(16:30) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu
Discover Latest Episodes
In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now ...
In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...
In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...