Episode #1487
5 Likely Reasons Why Your Landing Page Isn’t Converting

August 28, 2020

In episode #1487, we share the five most likely reasons why your landing page is not performing as well as you expected. There are many reasons why people might visit your page and leave without making a purchase, so try to identify and address all the things that might be stopping them. Tune in to hear about the framework that helps you create landing pages with high conversion rates! 

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Five Likely Reasons Why Your Landing Page Is Not Converting. 
  • [00:35] Your landing page might not answer the objections people have. 
  • [01:13] Copywriting does not have to be hard – you just have to know how people think. 
  • [01:51] Write content that touches on people’s dreams, fears, and feelings in general.
  • [02:40] Think about the reasons why people might not be buying from you and address them. 
  • [04:16] Hear about the framework that helps you create landing pages that convert.
  • [04:56] The importance of the UPSYD method from Breakthrough Advertising
  • [05:52] Ensure that your price is not too expensive compared to your competitors’.
  • [06:12] If your offer is super expensive, show people why it is worth the money. 
  • [06:36] Even if you write the best copy, if your pricing is off, the conversion will be slow. 
  • [07:04] That’s it for today!
  • [07:06] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!

 

Links Mentioned in Today’s Episode:

 

Frank Kern

Levels Health

The Mom Test

Breakthrough Advertising 

DigitalMarketer 

Russell Brunson 

 

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

 

Discover Latest Episodes

Episode
How to Create Content for AI, Gymshark’s Sorority Play, and Rethinking Burnout
September 09, 2025

In this episode #3067, Eric and Neil discuss how content creation is shifting from keyword-heavy tactics to covering topics in depth, especially with AI reshaping SEO. They highlight the value of plat...

Episode
AI Is Killing Junior Jobs, Here’s What’s Replacing Them
September 08, 2025

In this episode #3036, Eric and Neil discuss how AI is reshaping the job market, with fewer junior roles available and a growing demand for senior talent. They highlight the importance of adapting thr...

Episode
Top Talent Left Zuck for Elon, Cloudflare’s Bold Bet, AI Pilots Keep Failing, and YouTube’s AI Advantage
September 04, 2025

In this episode #3035, Eric Siu and Neil Patel discuss the AI talent shift from Meta to Elon Musk’s XAI, the challenges of adopting AI, and the tough truths of angel investing. They also explore You...