Episode #76
How to Consistently Produce Content
October 15, 2016

In Episode #76 Eric and Neil talk about how you can consistently produce content–whether it’s for a blog, a podcast, or for your social media platforms. Listen as they drop tips and value bombs to help you be successful in planning and scheduling your content.

Time Stamped Show Notes:

  • 00:28 – Today’s topic: How to consistently produce content
  • 00:50 – Have an editorial calendar and stick with it
  • 01:12 – Make sure you have a schedule to follow
  • 01:20 – Editorial Calendar plugin on WordPress
  • 01:24 – CoSchedule
  • 01:38 – Always have a month’s worth of content, or you’ll run into hiccups or issues
  • 02:35 – Figure out the time you are most productive
  • 03:00 – Pick out your titles in advance
  • 03:15 – Use BuzzSumo for topic ideas
  • 03:48 – Have editors and writers to keep the process rolling
  • 04:38 – Look for the bottleneck
  • 05:39 – Adjust your length to produce more
  • 06:17 – The more content you have, the better you’re going to be
  • 07:26 – Don’t forget about repurposing content
  • 07:40 – Check out content repurposing framework on Google
  • 08:58 – Make sure you have the right process
  • 09:11 – That’s it for today’s episode!

3 Key Points:

  1. Have at least a month’s worth of content ready to go.
  2. Every business has a bottleneck; Look for it.
  3. Communication is key–remember to update your team about your editorial status.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
The K-Shaped Future of Work
February 05, 2026

In this episode, hosts Neil and Eric break down the K-shaped future of software engineering, marketing, and white-collar work in the age of AI. They explain why senior talent is winning while junior r...

Episode
Revenue Per Employee Is Skyrocketing
February 04, 2026

Neil and Eric break down why revenue per employee is exploding and what AI means for the future of work, education, and careers. They unpack ARR per FTE trends, why top companies need fewer people, an...

Episode
This AI Finds Peoples Calendly And Books Sales Demos
February 03, 2026

Neil and Eric break down how AI is reshaping sales, hiring, and enterprise growth, from AI agents booking demos to why AI-driven outreach is making it harder to stand out. They dive into AI fluency, h...