In episode #2462, we discuss why newsletters are making a comeback. Recently, Neil shared the biggest lesson he learned from sending out hundreds of millions of emails, and today, we take a look at how you can use newsletters to take control of your marketing! Tune in for some tools and strategies to help you scale your email marketing, boost your clicks, accelerate conversion rates, and so much more.

TIME-STAMPED SHOW NOTES:

• [00:00] Today’s topic: Why Newsletters Are Making a Comeback (and Why You Should Care).
• [00:10] Ways that email marketing has changed and evolved in recent years.
• [00:50] How personalization can boost your open rates and click rates.
• [01:46] Why newsletters are a great tool to help you take control of your marketing.
• [03:14] How to find out where subscribers are coming from and segment lists automatically.
• [04:02] Customized interactive email solutions that could see your conversion rates skyrocket.
• [05:12] Recommended tools to power your newsletter.
• [05:38] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

• Don’t forget to help us grow by subscribing and liking on YouTube!
• Ep. 2460: The Biggest Lesson Neil Learned From Sending Out 255 Million Emails
• Accelerate 23
• ConvertKit
• beehiiv

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• Twitter @ericosiu

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