Episode #
Why rebranding is a mistake most of the time (ConvertKit to Kit), Google AI Overviews only impacts 15% of queries; down from 84%, Gary Vee on the #1 marketing opportunity in 2024, Why productized services are not actual services
June 21, 2024

In episode #2763, we discuss ConvertKit’s rebranding to Kit and the potential drawbacks of the name change. We also touch on AI overviews in Google search results, the marketing opportunities of organic social media and the limitations of productized services as a business model.

Don’t forget to help us grow by subscribing and liking on YouTube!
 
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

TIME-STAMPED SHOW NOTES:

(00:00) Today’s topic: Is rebranding a mistake?, Google AI Overviews impact 15% of queries, & Gary Vee on 2024 marketing

(01:00) Why Rebranding Is A Mistake Most Of The Time (ConvertKit to Kit)

(10:32) Google AI Overviews Only Impacts 15% of queries; down from 84%

(15:53) Gary Vee on the #1 marketing opportunity in 2024

(18:32) Why productized services are not actual services

(21:39) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!
 
Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

 
Connect with Us: 
 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

X @neilpatel

X @ericosiu

Discover Latest Episodes

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...

Episode
How to Win Big Enterprise Logos
September 16, 2025

In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...

Episode
AI Doesn’t Drive Revenue Today!
September 15, 2025

In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI...