Episode #
Will Podcasting Drive You More Customers?
January 24, 2025

In episode #2905, Eric Siu and Neil Patel discuss the effectiveness of podcasting as a marketing tool, the middle market opportunity, creative financing strategies for business acquisitions, the implications of viral marketing through the Oreo experiment, and Coca-Cola’s successful expansion strategy. 

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

TIME-STAMPED SHOW NOTES:

(00:00) The Value of Podcasting for Business Growth

(02:58) Exploring the Middle Market Opportunity

(06:12) Creative Financing in Business Acquisitions

(08:57) The Oreo Experiment and Its Marketing Implications

(12:03) Coca-Cola’s Market Expansion Strategy

(15:13) Leveraging Reddit for Customer Insights

(18:00) Hiring for Competence Over Diversity

(20:55) That’s it for today! Don’t forget to rate, review, and subscribe!

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Single Grain << Eric’s ad agency

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X @ericosiu

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