In Episode #447, Eric and Neil discuss whether or not you should rely on Google Search Console data. Tune in to learn the difference between Google Search Console’s data to Google Analytics’ data ...
In Episode #446, Eric and Neil discuss whether adding more text to a page will always result in increased long-tail traffic. Tune in to learn how to effectively add more text to your content and why y...
In Episode #445, Eric and Neil discuss how to make Google Analytics more actionable. Tune in to learn how you can use Google Analytics to your advantage and which metrics you can track or test by usin...
In Episode #444, Eric and Neil discuss how to make a professional podcast. Tune in to learn what Eric and Neil use to create their own podcast. They’ll break down their processes and tell you how th...
In Episode #443, Eric and Neil discuss how to use Google Trends to improve your SEO. Tune in to learn how Google Trends can give you an edge with your content. From seeing what’s currently trending ...
In Episode #442, Eric and Neil discuss how to create a landing page. Tune in to learn the tools that you can use to create a stunning landing page, and, if you need it, where you can find inspiration ...
In Episode #441, Eric and Neil discuss how to avoid over-servicing clients. Tune in to learn what the Zero Dollar Charge Order is, the value of doing exactly what’s stated in your contract, and how ...
In Episode #440, Eric and Neil discuss seven ways to keep potential clients engaged during business pitches. Tune in to learn the value of being honest, using story, and ensuring that your clients are...
In Episode #439, Eric and Neil discuss the major differences between PPC ads on mobile and desktop. Tune in to learn what you need to consider when creating a well-executed ad and the value of testing...
In Episode #438, Eric and Neil discuss how to improve brand quality. Tune in to learn how you can effectively boost the quality of your brand, make people talk about you, and what you need to be doing...
In Episode #437, Eric and Neil discuss how to create an irresistible product or service guarantee. Tune in to learn what some of the big brands are doing to provide top-notch service guarantees and ho...
In Episode #436, Eric and Neil discuss if TV advertising is really worth it. Tune in to learn whether or not TV ads is worth your investment OR if it’s more advantageous for you to utilize digital a...